Branding Information Site Map

Brand and Market Your Business
Experiential Marketing — Build Your Brand Memorable
Getting New Business For a Low Price
Custom Ink Pens One of a Few Ways to Show School Spirit
All About Documentary And Television Production
Best Quality Event Staffing
What Makes 'As Seen on TV' Products So Popular?
What are the advantages of internet advertising?
Advances in Digital Signage: What Can It Do To Boost Your Business?
What's Next After Your New Logo Design?
Nation Branding and Place Marketing - The Place
Hiring A Branding Company 101
Its Time For Some Steak
The Positioning of Success
The Brand Called You
Id Buy That: Getting A Brand Mindset
Are You Brand Worthy? Are You Brand Worthy? 
Branding Is Not Selling Out: ITS SELLING IN
Don't Get Caught In the Trap: The BIG Difference Between Personal and Business Branding
Too Dull? Too Sharp?
Notable News - The Branding Myth
Naming Names... How to Name your Business
Brand Building 201: Finding The Ideal Way
12 Ways to Reduce Postage
How to Write Classified Ads that Get Results Now.
How to Create Your Own Mail Order Products
My First Year In Cyber Space
Getting Started in the Mail Order Business. How Much Does It Cost?
Brand Your Consulting Brilliance
Optimize Your Mailing List For Better Results
The Secrets of Starting Business Successfully
Santa - The Brand
Creating Powerful Names for Products, Services, and Your Business
Setting the Right Price
Build Customer Loyalty by Promoting Your Customers
You Bored Me at Hello - Top Three Strategies for Networking Your Brand
Branding - More Than Just a Statement - A Memory Scar
Go Ask Alice
Standing Under the Umbrella And Still Getting Wet
Eye On The Pie: Branding From an Investors P.O.V.
The Big Uneasy: Clearing the Clouds of Guess
Trademark Your Business - Lessons Learned
Measuring Return On Investment
How Important it is to have a Professional Logo Design for your Business?
How Do You Define a Good Logo Design?
You'll Bring a Parade of Business to Your Door!
Corporate Identity - A Rough Guide
Are You Brand Worthy?
The Art of Successful Branding
10 Secrets for Free Media Placement
The Trust Issue In Marketing
Brand Lo-o-o-o-o-ve...
Brand Love, Part 2
The Top 10 Strategies for the Positioning of Success
Value-pricing Strategy: Were not The Cheapest but...
Introduction to A Branded World: Adventures in Public Relations and the Creation Of Superbrands
What Make Us Unique and Different
Choosing The Right Business Name
Effective Public Relations Essential for Personal Branding
No Logo? Launching A Business Without a Logo Can Sabotage You
9 Keys to an Effective Logo
Three Brand Identity Myths That Will Bring Your Business Down
What is an Artists Statement & How Often Should It Be Updated?
Brand Components
Great Brands Depend On Attention To The Brand Architecture
Britney Spears Branding
Into The Limelight
Which Of These Words Attract Your Clients
Not So Stationary Stationery
The Keys to a Great Logo
The Big-Pay Off -- Brand Value
Revealing the Roots: The Process of Building Brand
Understand Brand
Play it Again Sam
How To Create A Brand That Sticks
Branding Mistakes - Brand Identity Guru
Build Brand Identity - Brand Identity Guru
Donald Trump On Branding - Brand Identity Guru
Brand Equity - Brand Identity Guru
Value Proposition Writing - Brand Identity Guru
Branding Your Products Is Important
Branding Guru - Brand Identity Guru
Logo Design - Branding - Brand Identity Guru
Brand Value Plan - Brand Identity Guru
Brand Strategy - Brand Identity Guru
Logo Design - Corporate Identity Branding - Brand Identity Guru
The Face of Your Business, Part I
Brand Identity Guru - Is Your Brand Vital?
Brand Image - Brand Identity Guru
Branding - Brand Identity Guru
Brand Strategy - Brand Value - Brand Identity Guru
Brand Identity Company - Brand Identity Guru
Positioning and Branding - Brand Identity Guru
Brand Value - Brand Identity Guru
Brand Identity and Brand Image - Brand Identity Guru
Branding Services - Brand Identity Guru
Boston Web Design Branding - Brand Identity Guru
Brand Image - Brand Identity - Brand Strategy - Brand Identity Guru
Is It Legal? - Indecent Naming With Tradition
Boston Brand Building - Brand Identity Guru
Brand Equity Building - Measuring Brand Value
Brand Equity
Brand Identity - Corporate Identity and Brand Value
Brand Building 101
Build Brand Identity Through Product Branding
Brand Positioning - Brand Image
Branding Strategy - Brand Identity
Brand Identity and the CEO
Build Brand Value BIG Time
Brand Awareness - Brand Identity
Does Your Message Pass the Test?
Good Logos Make Great Sales Tools
Quick Tactics To Brand Your Business And Make More Sales
Living Your Brand on the Web - Part 1
Living Your Brand on the Web - Part 2
How Will Your Visitors Remember You And Your Business? Brand Yourself From The Crowd...
Branding Advertising Agency
Branding Your Radio or TV Campaign With A Musical Identity (aka Audo Logo, aka Jingle)
Branding On The Web Is Like Mining For Fools Gold
Managing the Corporate Brand - a Reputation Perspective
Multi-Brand Franchises in the QSR Sector
Adventures in Advertising and the Affect on the Brand Name
Speech on Branding from a Franchisor Founder
Brand Warfare is More of a War than You Think
Your Identity Speaks Loudly...What Are You Saying?
Clouds Gather Before A Storm: Utilizing The Power Of Brand
Strategic Moves In The Branding Gamble!
Branding Junk Removal - He Did It, Can You?
Fast Forwarding Your Business
Play Your Position! - The Only Way to Win in Business
Company Vehicles Have Advertising on Them; Tips on Driving in Parking Lots
Brilliant Branding Builds Business
Brand Extension; Going from Consumer to Commercial
Counterfeit Branding - Representing True Globalisation!
Hummer is an Excellent Brand
John Deere and NASCAR; Excellent Use of Brand
Is Your Logo Helping or Hurting Your Business?
Don't Overlook Your Email When Considering Your Brand Identity
Shattering the Branding Myths
Time To Revamp Your Visual Identity?
Effective Branding...Whats in a Name!
Branding Fiasco -- Better Be Who You Say You Are!
Trademark: Do I Need One for My Business Name and Logo?
McDonalds Supply Chain of Potatoes
Importance of Branding - Whats in a Name?
Franchising is Virtually Fraud Free
What is Private Franchising? It is Nothing Someone Made It Up
Could Ray Kroc have founded McDonalds in the Era of Sarbaines Oxley?
FTC Reviews The Franchise Rule
Brand Your Name!
7 Branding Secrets: Ready or Not?
Attract More Clients With A Brand Identity
Choosing the Right Color Palette
Types of Logos
Planning Ahead With Your Designer: Tips For Design Consistency With Your Logo And Brand Elements
Differentiate and Dominate
When Search Engine Marketing and Trademarks Collide
Why Branding?
Corporate Internet Branding - Branding Your Business Online
Franchisor Policies for Unlicensed or Sold Territories
The Role of a Visual Vocabulary in Brand Identity Design
Logo Files: Versions Of Your Logo That You Should Own
Why You? -- Professional Identity Branding
A Successful Failure
Quality and Service - Yeah, Right!
Trademark Issues in the Mobil Auto Business
Brand Name Identity in the Oil Business
Co-Branding in Automotive Service Businesses
Nike / Sears / Kmart
Blonds Have More Fun!
Business Image
The New Branding Awareness - A Value Based Concept
A good logo vs. a FABULOUS logo
Internet Branding
Wealthiest 10% of Americans Name Top Quality Brands for 8 Products in New Survey
Logo-ize For Instant Identification & Increased Awareness
Brand Building For Profit: The Colour Behind the Brand and Why I Wear Red Ties!
Entrepreneur Speaks on Brand Extension in the Franchise Cleaning Business
Corporate Internet Branding is only Part of A Business Success
Corporate Logo Design - 6 Keys to Success
The Very Basics of Design
Trade Journals in Franchising
Business Case Study Automotive Detailing Franchise Company
Whats In A Name? When It Comes To Your Business, Plenty!
Light Up Necklaces Help Promote Red Doors Movie at the 2005 Tribeca Film Festival Awards
Mascots - The Killer Promotional Concept
The Aim of the Name
Brand Boring or Brand Buzz?
Branding: What Not to Do
A Lesson in Branding from Paris Hilton
Why Should I do Business With You?
Product Positioning for Enterprise Software and Information Technology Companies
Picking The Design Company Which Is Right For You
Branding: Bring Back the Jingle!
What the Heck is Branding and Why Should I Care?
Branded Email: Email Branding is the Next Generation of Email
How Brand as an Intellectual Property has Led to Corporate Globalisation?
Hiring the Right Graphic Designer for Your Small Business
Pressure Washing Companies and Co-Branding
Branding Article: Pepsis Missed Brand Opportunity
Branding: All My Exs Live In...
Creative Branding Increases Sales Through Company Recognition
Extreme Makeover - Small Business Edition
The MOST Expensive Mistake You Can Make
How to Work with Your Graphic Designer
Importance of Business Branding
How Much Is A Great Business Logo Really Worth?
Corporate Branding and Professional Logo Design
Acquire, Then Rebrand
Branding: You are the Brand
Articles: The Perfect Branding Tool
How a Great Tagline can Help your Business
Branding 101: Why Its Critical to Business Success and How to Do It Right
Top Eight Mistakes to Avoid When Naming Your Business
Logo Design Tips
Intelligent Design comes from Brand & Account Planners
Why Having A Niche Automatically Boosts Your Credibility - Become The Expert by Getting Focused
Simple Risk Reversal Formula Will Send Your Sales Into Space (1 of 2)
Simple Risk Reversal Formula Will Send Your Sales Into Space (2 of 2)
The Importance of Branding - Can It Really Make a Difference?
What About Me? What You Need To Know About Me-Marketing
Tips for Creating Brilliant Business Names
Your Business Logo and Color Scheme
How A Crazy Branding Stunt Can Bring Results For Years
Corporate Branding - Dont Forget Your CDs!
Jan Verhoeff: Brand Your Market
Power Your Word for Profit
All About Branding
Im Just Starting, Why Do I Need a Logo Design?
Branding Yourself To Increased Profitability
New Uniforms Could be the Gold Charm for the Golden Arches
Create a Niche: Stoke Your Market With Affiliate Branding
Your Brand is Your Promise! (So What Are You Promising?)
Brand to Sell Well
Putting You and Your Company in Position to Own Your Market
Business Branding - How Character Affects Customers and Your Business Image
Personal Branding: Characteristics of a Strong Personal Brand
Profitable Partnering
Self-Marketing: The I Focus
I Hate My Logo! What You Should Get For Your Money and Why
Do What Works
Your Small Business Name -- Important?
Strategy and Tips for a Successful Logo Design
Branding Your Business To Make More Money
Hawaiian Heirloom Jewelry

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Business:Branding Articles from
03/22/2018 08:08 AM
Want a Larger Piece of the Pie?
At a recent family gathering, my cousin Ann, known among those seated at the table as "dessert-maker extraordinaire," cut her delicious-looking (and tasting) apple pie into equal-sized pieces and served it. Everyone smiled as wedges of the fragrant, just-warmed delicacy were passed out, but I think each of us around the table, we were hoping for a little larger piece of pie. Same thing in business. Everyone wants a larger slice of the pie!
03/21/2018 02:29 PM
Solutions to Private Label Your Products
Private label rights products (PLR products) are popularly known as the products that are owned by you though not created by you. Purchasing PL rights from real owner means that at an agreed price you buy products from the original equipment manufacturer (OEM) and are then free to sell/ promote/ modify/ edit/ or resell those products as they were your own. After selling PLR to someone, original equipment manufacturer (OEM) can no longer claim any differences in opinion that may arise due to product being modified/ sold by a PLR buyer. Intellectual property can also be a part of private labels.
03/11/2018 05:52 PM
Don't Make Dumb Promotional Mistakes
One's perception of a business is only as good as the image presented by the business itself, the promotional material their customers and prospects see on websites, print advertising, signs, vehicles, brochures, even business cards. Yet, all too often, what they show the public are dumb mistakes.
03/11/2018 11:14 AM
Oh My Gosh - That Gorilla Weighs 800 Pounds!
If it hasn't happened to your industry yet, be assured that it will. The 800-pound gorilla will come after you. It will sit anywhere it wants, maybe right next to your business, and try to push you off the bench.
03/09/2018 03:43 PM
Sharing Your Concepts for a Booth Design
You don't have to be an artist to share your concepts with exhibition booth designers. The more you can share with them, the easier it is for them to create something you fall in love with and you are proud to stand behind.
03/09/2018 11:22 AM
How To Create A Brand - Build Your Brand Development Strategy
How to create a brand is no way a simple question to be answered in a single sentence. You have to prepare a brand development strategy to augment your brand value.
03/05/2018 03:40 PM
Brand Launch Services Play A Key Role In Successful Launching Of Brands
Despite the marketing strategies designed by experts and all the efforts that are made for successful launching of products companies meet failure with growing number of products and services that are brought out for the customers every year. However, the question is how long the products remain in the mind of the customers and how often they are keen to become experimental. Given the fact that customer behavior changes rapidly hiring the services of professional brand launching services is essential. How to extract the best from these experts and determine that the company you have chosen is the best? After all, you cannot let go off the innovations and the opportunities and not to get the cost of capital back. There are different facets of brand launching about which you must try to find out in detail. While starting from the scratch during product launch you need to experience freedom when it comes to positioning the brand firmly instead of following the set strategies blindly.
02/24/2018 07:37 PM
Of Carrots and Added Value
Consider the products and services you sell. What can you do to make your customers rely on your products and services?
02/24/2018 07:30 PM
Avoid Creating Promotional Products That Are Not Appreciated, Create Customized Lanyards
We have all been there, you attend a big event and leave with a bag full of promotional products you simply do not care about. When you are a business owner, you know how much time and money can go into these types of items.
02/24/2018 07:29 PM
Impress Your Potential Customers With Promotional Clothing Items
One of the biggest parts of any business is your customers. To bring in new customers and bring back existing customers, you need excellent marketing tactics. Unfortunately, many companies tend to overthink marketing and make things more challenging than necessary.
02/23/2018 09:37 AM
Benefits Of Branding Your Personal Umbrella
When it comes to umbrellas, there are a lot of things that we should put into consideration when it comes to branding. The large space on an umbrella is one of the reasons why it is possible to create anything you desire on it. For people with small businesses, one of the easiest means of advertising their products is through the use of umbrellas.
02/23/2018 09:37 AM
Advantages Of Customizing Your Umbrellas With Designs
These days, companies and individuals look out for promotional materials that are affordable and easy to impress. One of the gift items that come to mind is umbrella. With the number of designer umbrellas on the market, choosing the right one can take time if it is your first time.
02/21/2018 09:46 PM
Types of Visual Content That Really Work
Visual marketing is gaining popularity because the human brain can consume and retain visual content easily. Technology is really helping us out in exploring how visuals can be used as an effective marketing tool. Ten years ago, it was not easy for a small business to launch a video marketing campaign. Now, even a small company can run a video marketing campaign on a tight budget. Here are some types of visual content that really works, if used properly
02/19/2018 09:44 AM
What Is a Hashtag? Why Do We Use It?
A hashtag is a label, used in context to information on social media sites, which makes it easier to find information when it comes to a specific topic or theme. It narrows down the search and saves the user from excessive information download.
02/16/2018 08:05 AM
Don't Flash a Light On Your Brand Problems
In November of 2013, JP Morgan Bank was in a mess and all over the news as it was criminally investigated for manipulating global financial markets. Someone in its marketing team decided to open up JP Morgan for some intended good press--and it went wrong. The tweet read, "What career advice would you ask a leading exec at a global firm?
02/15/2018 07:54 AM
How To Turn Your New Business Into A Successful Brand
A brand is actually the image a company or business firm holds on its products, services, staff, their uniforms, their styles of service and even their advertisement techniques. All these sum up to be the experiences your clients might have with your business firm or your company. A well-known and good brand takes care of this experience that its customers might have with it and also struggles to develop trust and integrity between the two. The importance of this point must be realized that the life, as well as the prosperity of your brand, depends on what your company does and the way it does so. This includes every kind of interaction that you have with your clients involving the content you put on your website and on all the social media forums like Facebook, Twitter, Instagram, Snapchat, etc.
02/14/2018 10:58 AM
Growing Fashion Brands in India and What Makes the Apparel Industry So Lucrative
The fashion industry is among the fastest growing industries in the world today. Since time immemorial, change has been the sole factor that has remained constant. Currently, the fashion industry of India is considered to be of a dynamic nature. Due to the increase in fashion conciousness among Indians over the last few decades, the fashion industry has experienced a boom. Starting from the middle aged home maker to the funky college youth to the top notch posh populace, everyone has developed a definite fashion sense which is not only distinct but classy.
02/13/2018 02:58 PM
Importance of Custom Branding Packages for Overall Business
Another indispensable feature of brand identity lies in the flexibility and adaptability to roll out advancements and progressions. Custom Branding allows brands to stay current and prominent, with options for acclimation to keep the shopper lured. Branding is a significant advertising guideline and should make a company more identifiable, and in turn, allows the brand to perform remarkably well in the competitive market.
02/08/2018 08:43 AM
The Importance of a Brand Audit to Keep Your Business
Brands just like any other things in the world come and go. Brands like humans have their own lifespan. Some may last for months and some fade away. This is a sad reality that businesses and organizations should take into account.
02/06/2018 11:10 AM
How to Dominate China As a Marketer - An Advice From an Insider
How to find a career in China, get featured on Forbes and use LinkedIn to its full potential. The story of Olivia Plotnick.
02/05/2018 04:35 PM
Making Your Brand Stand Out in a Tough Market
There are many different ways that you can make sure that your brand stands out among your competitors. You may be doing well in that particular area but there are always other ways that you can differentiate your brand even more for greater and greater success.
02/01/2018 03:34 PM
How to Create a Business in a Brand
These days many businesses are thriving and striving hard in order to create their presence and enjoy higher sales. The business branding overall has become an eternal need of every business and without which it would be more difficult for any business to survive.
01/28/2018 01:15 PM
How Killing Your Business Can Make You Successful
When your old blog crashes and burns, don't rebuild it... Build it better. Rebuilding focuses on what was, and you don't want what you had. You want something better. So much better.
01/24/2018 08:38 PM
Social Media-Not?
It is now standard operating procedure for business owners and other self-employed professionals to have a visible presence on one or more social media platforms, in addition to a website. We've internalized the assumption that there is no way to launch and sustain a viable business without an active online presence spread over an array of channels. But what is the demonstrable ROI of this activity? Do these tactics build and enhance your brand, generate leads, or result in sales? Beyond a certain point, I respectfully submit, social media as it is typically used produces very little beyond siphoning off a chunk of scarce time and money.
01/23/2018 02:24 PM
5 Tips to Establishing Your Digital Identity
Learn how to establish your digital identity and presence on social media platforms. Following five easy steps will help you identify which social media platforms are the right fit for your business.
01/19/2018 02:49 PM
Preventing Your Brand From Getting Hijacked
Brand names are known as 'Trade Marks' and the names of enterprises are known as 'Trade Names'. Awareness In order to prevent one's logo, brand name/mark etc. from being misused by another, it is essential to be aware of the existence of such misuse in different areas and jurisdictions.
01/18/2018 09:58 AM
Future Trends to Watch With an ORM Company
In today's time, a bad image of a business in the eyes of its audiences can ruin their presence forever. Online reputation means how an individual sees any business over search engines. If an online business is not authentic in the eyes of users, then the users will not avail their service.
01/17/2018 08:37 AM
Think About on the Go With Various Business Promo Items
Consumers love to receive travel promotional items, they give them a convenience they can count on when they go out of town for work or for business. However, this is also an amazing marketing opportunity for you.
01/02/2018 08:01 AM
Partners In Crime or Brothers In Arms?
"... and though they hurt me so bad, in the fear and alarm... you did not desert me, my brothers in arms" Dire Straits - As one year ends and another begins, I listen and read the predictions of the direct response marketing industry leading professionals (the kind of marketers that have been around for more than a decade, not the flaky "gurus" on Facebook) for the new year.
12/29/2017 11:50 AM
Ways to Choose a New Brand Name for Your Company
What do you think is the key difference between SMEs (small and medium scale enterprises) and large scale enterprises? Why a SME fails to sustain through risks and challenges unlike a large enterprise? Well, the work culture matters.
12/20/2017 08:16 AM
How Can CRM Solutions Help to Build Your Brand?
This article is going to guide you on how dynamic CRM solutions can benefit your business and can help you to build a strong brand value. This is an undeniable fact that in today's technologically progressive era, the business market is extremely competing.
12/19/2017 09:42 AM
Create A Successful Inhouse Marketing Series For A Global Audience On A Shoe-String
This article will help you launch a new online marketing strategy. It is a strategy on a shoe-string. A successful talent search can also be evolved.
12/19/2017 08:11 AM
Trends That Will Reshape Content Marketing
Experts are of the opinion that within the next five years, almost half of the content will be generated by machines. By observing these trends and accepting them as new opportunities, content marketers and companies will be able to develop truly innovative web experiences which ultimately improve ROI.
12/19/2017 08:00 AM
Why Copycatting Should Be Legal
The dating scene was always a hot market, but there used to be a time where copycat pickup artists roamed the land - One specific story of a pickup artist codenamed "Styles" comes to mind - he was very popular on the scene and taught some of his tricks to the wannabe crowd in seminars. So one day the original Styles was walking down the LA strip when he sees a whole bunch of copycat Styles walking around, dressed like him, with shaved heads like him, talking like him, using his opening lines...
12/14/2017 03:45 PM
What Love, Culture, Brands and Energy Have in Common
Love belongs in the business world, and without it, we're empty of passion, drive and personal responsibility. Love breed a great culture, and culture breeds a great brand.The connection between love, company culture, brands and energy is that business leaders care deeply about these things and much more in their very human drive to build the best company they possibly can.
12/14/2017 03:43 PM
How Sales, Marketeing, Branding & Digital Dysfunction Are Dragging You Down
Getting sales and marketing to talk to each other may feel like torture, but it has never been more critical - especially for the more than 5 million mid-market industrial and B2B companies in the U.S.
12/12/2017 08:09 AM
Reaching a Wider Base With Promotional Aids and Inflatables
Advertising offers business to reach a large regional or local customer base, there are advertisements like TV ads that can bridge geographical gaps and have a wider audience reach. With advertising, you give more meaning to your brand, especially when you handle it in the correct manner. When creative branding is involved, you end up with unique propositions, and this makes you stand out from the competitors even though you are offering similar products.
12/06/2017 07:57 AM
How To Profit From A 5,000 Year Old Persuasion Mechanism
My wife's sister got married yesterday. It wasn't your ordinary wedding. See, she's orthodox Jewish, kind of like the crowd you see in Brooklyn.
12/03/2017 10:44 AM
Why This Nazi Hunter Makes The Skeleton Dance
Martin Scorsese is a freakin' genius. He's also a total nutjob, which makes him that more interesting. Why?
11/27/2017 08:23 AM
How Can You Use a Mobile Application to Market Your Brand?
This article is going to guide you on using an effective mobile application as a potential tool to promote your brand in the competing business market. Traditional marketing is pretty much expensive and promoting the brand through normal advertising is what everyone else does!
11/26/2017 07:55 PM
8 Personal Branding Mistakes That Are Hurting Your Business
Consumers now more than ever feel they need a stronger connection with the companies they engage in business. Interestingly, I have noticed more and more corporate surveys are heavily modified with questions about "how do you feel this company represents itself?" Branding and business representation are imperative in today's market. How you come across and are perceived are more important than just a logo and a tag line.
11/26/2017 10:10 AM
The Los Angeles City Logo Needs An Upgrade And Rebranding
The absurdity of political correctness has surely reached its pinnacle in California or so you'd think. In discussing this with a few college students at Starbucks who were studying for their gender studies class we noted that California's image has changed and so to should its tourism advertising and logo. Some cities out here in California have changed their logos over the years, given them some serious rebranding and upgraded graphics. For Los Angeles, it's time, time to get real and have a logo that really reflects what's going on here today. No sense in leading anyone astray, especially when they come on vacation or decide to illegally move here and stay.
11/20/2017 11:53 AM
10 Tips to Deciding Your New Business Name
Naming your business really is the first brick you lay in building your business. It's the foundation on which your entire business will rest. Here are 10 tips remember while deciding on a new business name.
11/19/2017 10:21 PM
5 Steps to a Strong Personal Brand on Social Media
Personal branding in social media is not as simple as most people think. You really need to audit yourself apart from the branding of your business and the branding of your website. It is more personal, and directly interacting with people in a more enclosed and scrutinized medium so be sure you have all your bases covered, including up-to-date profiles and a overall well thought out strategy.
11/13/2017 04:28 PM
Secrets to Creating a Visual Brand Identity That Sets You Apart
Have you taken the time and effort to truly define your brand? A brand just is not about the greatest logo or most visually appealing pictures. Brands define you and your business, promotes professionalism and purpose and builds confidence and rapport with your target audience.
11/13/2017 09:39 AM
The Relationship Between Brands And Influencers
Influencer Marketing is very familiar to marketers, The concept is to build a reputation and visibility for your brand by using the popularity and power of those popular people we call "influencers." Influencer Marketing requires an overtone approach, packed with a lot more variables in order to be successful. Even before, it is hard to get attention, so in this article, we are going to discuss brand's relationship with an influencer. What do brands searching for in an influencer?
11/10/2017 10:17 AM
How to Build Your Professional Brand Using Digital Strategies In The Construction Industry
Are you looking for ways to advance your professional brand in the environmental, engineering or construction industry? In a technology age where employers and industry leaders are using digital platforms to connect, engage and collaborate, establishing a solid presence online is vital to staying current in today's strategies. Being active online will give you the slight edge, separating you from other colleagues in your niche.
11/07/2017 09:55 AM
What Is Viral Marketing And Why Is It Right For Your Brand?
Viral Marketing - what do you think it is? Well, if you have no idea, let us clear it to you. It is one of the common marketing strategies to drive a flood of customers that raise awareness of your brand among more and more people. In simple words, it is a type of marketing that spread like a virus and encourage word-of-mouth that has the power to increase conversion.
11/07/2017 08:34 AM
7 Crucial Elements to Building an Effective Personal Brand
Creating your personal brand is paramount to your entrepreneurial business success. In the old days, one just used a logo without going deeper in how the potential clients relates to you. You have to be more dynamic and strategic in your planning in creating familiarity and trust. Being consistent with high standards is so important. Please read the following article for insights in creating or augmenting your personal brand.
11/07/2017 08:34 AM
Watch the Film Again to Win
Your business, like the football team, competes against an opponent, and today, with the almost universal ability of your customers and prospects to search the internet, you are competing against businesses world-wide. To succeed, you must perform the same type of analysis; develop the same type of plan.

More Branding Information:

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A Lesson in Branding from Paris Hilton
I have never been a fan of Paris Hilton.I see her parading around in her odd-looking clothing choices, leading her loyal following of giddy anorexic schoolgirls around by their noses, and I think, "Skank.
Trademark Your Business - Lessons Learned
Small business owners learn many lessons the hard way - throughthe school of hard knocks. I recently experienced my own toughlesson concerning the importance trademarking my business name.
Brand Image - Brand Identity - Brand Strategy - Brand Identity Guru
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Brand Building 101
Building your brand into a brand leader isn't easy. There are 2 areas that can really help you grow your brand, passion and consistency.
Intelligent Design comes from Brand & Account Planners
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Franchisor Policies for Unlicensed or Sold Territories
Franchisors often have issues when they own a brand which has service vehicles; where franchisees wish to operate in non-franchise assigned territories. We had this as a re-occurring issue in our franchise system.
Brand Name Identity in the Oil Business
I submit to you that Brand Name Identity in the Oil Business is just a important today as it was when Mobil Oil and McDonalds were building their brands. Perhaps in the future it may even be more so.
Brilliant Branding Builds Business
Branding is more than product recognition or a simple logo. It is the overall intellectual and emotional impression people have when they think of your company and its product.
All About Branding
In this article i will explain how you can make your brand an succes.Corporate branding.
9 Keys to an Effective Logo
The right logo, with the right characteristics, will boost your visibility, credibility and memorablity - which means more business for you!These characteristics include:Consistency in use of your logo, tagline, materials. Repetition of similar elements, used in the same or similar ways, helps people to remember who you are and what you do.
Introduction to A Branded World: Adventures in Public Relations and the Creation Of Superbrands
You'd have to labor to shield yourself from the power of Branding; it's hard to avoid it in today's business and social climate. Even in the backwoods of very, very small-town America, you couldn't emancipate yourself from the in-your-face concepts of Branding messages from all over the world.
The Very Basics of Design
Design is a very subjective thing, therefore, if you ask me how to come up with a first class design for your marketing collateral or publishing mediums, it would be very unfair for me or anyone else to tell you what is a good design and what is a bad design. But there are certain elements and principles that we should look for in a design to determine whether the design and layout of the material will be able to carry the message across effectively to the readers and your potential market.
Could Ray Kroc have founded McDonalds in the Era of Sarbaines Oxley?
Over regulation of our free markets is stifling our growth in America and killing the next superstar Entrepreneurs. Let's discuss just how bad it really is.
How to Write Classified Ads that Get Results Now.
SELLING DIRECTLY FROM A CLASSIFIED AD Classified ads can be used to sell products directly from the ad.This works best for items costing no more thanapproximately $5.
Build Brand Identity Through Product Branding
Building a product into a brand leader is not easy, but I truly believe that you can improve your branding impression if you follow these 2 rules; Passion & Consistency as well as the 4P's of Branding that I have developed, PRODUCT - PLACEMENT - PROMOTION - PEOPLE. These 4 P's will enable you to check the way your brand is interpreted.
Trademark: Do I Need One for My Business Name and Logo?
Wondering if a trademark is important to you as a business owner? Let's start with the basics. A trademark is a word, phrase, symbol, or logo that distinguishes and identifies the source of goods of one company or person from another.
Mascots - The Killer Promotional Concept
Mascots are the unique dolls or puppets that help identify a sports team or a company. These carry the unique property of "Stickiness".
The MOST Expensive Mistake You Can Make
Most people who own a small business have a huge passion and talent for the product or service they provide. Some people have a business degree.